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Recommendations

jlpalus — Mon, 24 Oct 2011 10:28:29 CDT

I worked with Jennifer on a technical project requiring detailed training. The training developed needed to be clear and concise and reach the needs of a very broad audience. We were developing 'self paced' training and needed it to be engaging and brief. Jennifer built an entire suite of training modules that were self paced. She did this quickly and relatively inexpensively, and yet we are STILL getting feedback that this is the best training our users have ever seen! Jennifer was a joy to work with..professional and methodical. Teresa Patrick, Process Engineer in Marketing, Hewlett-Packard, October 17, 2011
I've worked with Jennifer for several years and can always rely on her strategic thinking and facilitator skills to gain concensus from chaos. She has a great ability to take client requirements and manifest them into a workable plan. Suellen Anderson,Director Agency Operations, RAPP , October 4, 2010
The world is full of talkers...you know who they are. Jennifer is by her nature a doer...one of those rare "get it done yesterday" kind of people. Incredibly intelligent, strategic and "scary" talented she tears away at every problem and re-constructs complex components into a logical, well thought-out and very workable solution. If Jennifer is on your team today, you've passed the audition; if you're on the fence...be a doer yourself and make Jennifer part of your world! Bill Rudow, Manager, Compliance & Government Relations, Pictorial, Inc, April 22, 2010
Jennifer is perhaps one of the most multi-talented people I’ve ever had the pleasure to work with. She led us through the development of new processes and workflows, documented ideas with clarity, drove us to think through options, and make decisions. She then switched hats and developed, nearly single-handedly, all training material we used for the entire global program. The training reviews were exceptional. She even learned a new application to make training run self-paced without breaking the bank. She delivers everything on-time, and cares deeply about accuracy. She pressed the whole team to do their best work in an attempt to meet her high standards. We really enjoyed working with Jennifer, as her sense of humor kept us entertained along the way. Our project, I can say with confidence, would not have been delivered on-time nor with the professional level it has been without her. Holly Garcia, Director of Marketing, Collaboratory PMO, Hewlett-Packard, March 26, 2010
Jennifer delivered great copy for our marketing collateral. She is a delight to work with and come highly recommended. Jennifer clearly specified what was required and developed creative solutions to meet out copy needs. I will hire her again if I have additional needs for her services. Thanks for a great job Jennifer. Ben Nneji, President, SigmaWorks Group, December 3, 2008
Jennifer Palus is an amazing partner. I rely on her heavily for helping with all aspects of executive presentations and strategic POV's - thought leadership, competitive assessments, research, writing, visual aids, case studies, deck development, etc. She has a tremendous ability to quickly assess tons of disparate information and determine the key insights or most compelling data points to share. She's very talented, has been extremely flexible and hard working to help me meet tight deadlines, and maintains a great sense of humor which makes her very pleasant to work with. Chris Kneeland, VP Account Director, Rapp Collins, July 11, 2008
Jennifer possesses a keen strategic mind, with an outstanding ability to sift through multiple, sometimes-vague concepts and anchor them to solving business problems. She is extremely analytical, but always with that focus on actionability. Further, her integrity is beyond reproach. Her blend of intellect and personality is rare. I would welcome the opportunity to work with Jennifer in any capacity. Ken Beatty, Chief Analytics Officer at G2 Direct & Digital, June 28, 2008
Jennifer is one of the brightest, most astute professionals I've ever had the pleasure of working with. Her vast business acumen and management skills ensure that projects are on-target, on-time, and on-budget. Barb Lakin, Account Executive, Brainstorm, January 9, 2008
Jennifer is an amazing combination of strategy and tactics. Her ability to see though problems to determine causes and develop solutions was extremely valuable to her colleagues and clients. Jennifer is an optimistic and caring person focused on doing great work. I highly recommend Jennifer for any role involving creativity, difficult challenges and tight deadlines. Tim Searcy, CEO, American Teleservices Association, December 13, 2007
Jennifer is very bright, a good researcher and has a strong strategic perspective. She is articulate and an excellent presenter. She is also a tireless worker. Ed McNally, CEO, Star Marketing Services Group, December 12, 2007
Jennifer is a remarkable strategist and communicator. She provides an ability to assist in the analysis of problems and needs and then translate them into compelling communication, whether in proposal, PowerPoint, business case study or ROI analysis. Jennifer is fast, professional, thorough and really funny. I like her so much, I may hire her again for a project we are working on now, right after I finish writing this. Tom Searcy, Owner, The Whale Hunters, December 13, 2007
Jennifer has the strongest written and oral communications skills that I have ever seen. She is a presentation genius and provides thoughtful solutions to difficult problems. She is a mentor and teacher whom I will always respect and turn to for advice. Lauren Anthony, Sr. Account Executive, Rapp Collins, December 10, 2007
Jennifer is a consumate professional who has creative and inventive approaches to training and training curriculum. I highly recommend Jennifer! Carla Whitly, Human Resources, Rapp Collins, December 13, 2007
Jennifer applies her amazing intellect to every project and accomplishes more than any other colleague I have worked with. Her professionalism, creativity and energy are unmatched and she applies them equally well whether working independently or in a group. Mike Snively, Director, Compliance Solutions, Kaplan Financial, December 13, 2007
Jennifer is exceptionally talented. She's a strong communicator and a creative and strategic thinker. She is a master at building complicated templates and runs massive excel spreadsheets with grace and ease. It's rare to be able to describe someone as "brilliant", but Jennifer actually is. I truly enjoyed working with Jennfer, she has a great sense of humor -even under the most extreme pressure. We often worked late on projects with short deadlines and she always went the extra mile, with a smile and sometimes would even throw in theme songs to old TV shows! An unorthodox way to keep the project moving ahead during the late night hours that actually does work! I would love to work with her again and highly recommend her to anyone. Joellyn Conk, Partner at Montecito Medical December 13, 2007
Jennifer is without a doubt the most productive, creative, bright and energetic person I've had the pleasure to work with. A true "power user" of office software, she routinely did the work of two or three people. John Torr, Regional Vice President at Executive Health Resources, December 4, 200
Participants praised the depth of the content, the breadth of the topics covered and the well-organized format in which the material was presented. Assembling this information from dozens of sources in a relatively short time period was no small achievement. In addition, the data management tools you designed made it possible for members of the Immersion Planning team in Dallas, New York, and Los Angeles to collaborate on this effort in a seamless manner. Thanks, Jennifer, for helping to make the Client Services Immersion Training such a success. Gary VonKennel, Chairman & CEO Rapp Collins, April 11, 2005

I worked with Jennifer on a technical project requiring detailed training. The training developed needed to be clear and concise and reach the needs of a very broad audience. We were developing 'self paced' training and needed it to be engaging and brief. Jennifer built an entire suite of training modules that were self paced. She did this quickly and relatively inexpensively, and yet we are STILL getting feedback that this is the best training our users have ever seen! Jennifer was a joy to work with..professional and methodical.

Teresa Patrick, Process Engineer in Marketing, Hewlett-Packard, October 17, 2011

I've worked with Jennifer for several years and can always rely on her strategic thinking and facilitator skills to gain concensus from chaos. She has a great ability to take client requirements and manifest them into a workable plan.

Suellen Anderson,Director Agency Operations, RAPP , October 4, 2010

The world is full of talkers...you know who they are. Jennifer is by her nature a doer...one of those rare "get it done yesterday" kind of people. Incredibly intelligent, strategic and "scary" talented she tears away at every problem and re-constructs complex components into a logical, well thought-out and very workable solution. If Jennifer is on your team today, you've passed the audition; if you're on the fence...be a doer yourself and make Jennifer part of your world!

Bill Rudow, Manager, Compliance & Government Relations, Pictorial, Inc, April 22, 2010

Jennifer is perhaps one of the most multi-talented people I’ve ever had the pleasure to work with. She led us through the development of new processes and workflows, documented ideas with clarity, drove us to think through options, and make decisions. She then switched hats and developed, nearly single-handedly, all training material we used for the entire global program. The training reviews were exceptional. She even learned a new application to make training run self-paced without breaking the bank. She delivers everything on-time, and cares deeply about accuracy. She pressed the whole team to do their best work in an attempt to meet her high standards. We really enjoyed working with Jennifer, as her sense of humor kept us entertained along the way. Our project, I can say with confidence, would not have been delivered on-time nor with the professional level it has been without her.

Holly Garcia, Director of Marketing, Collaboratory PMO, Hewlett-Packard, March 26, 2010

Jennifer delivered great copy for our marketing collateral. She is a delight to work with and come highly recommended. Jennifer clearly specified what was required and developed creative solutions to meet out copy needs. I will hire her again if I have additional needs for her services. Thanks for a great job Jennifer.

Ben Nneji, President, SigmaWorks Group, December 3, 2008

Jennifer Palus is an amazing partner. I rely on her heavily for helping with all aspects of executive presentations and strategic POV's - thought leadership, competitive assessments, research, writing, visual aids, case studies, deck development, etc. She has a tremendous ability to quickly assess tons of disparate information and determine the key insights or most compelling data points to share. She's very talented, has been extremely flexible and hard working to help me meet tight deadlines, and maintains a great sense of humor which makes her very pleasant to work with.

Chris Kneeland, VP Account Director, Rapp Collins, July 11, 2008

Jennifer possesses a keen strategic mind, with an outstanding ability to sift through multiple, sometimes-vague concepts and anchor them to solving business problems. She is extremely analytical, but always with that focus on actionability. Further, her integrity is beyond reproach. Her blend of intellect and personality is rare. I would welcome the opportunity to work with Jennifer in any capacity.

Ken Beatty, Chief Analytics Officer at G2 Direct & Digital, June 28, 2008

Jennifer is one of the brightest, most astute professionals I've ever had the pleasure of working with. Her vast business acumen and management skills ensure that projects are on-target, on-time, and on-budget.

Barb Lakin, Account Executive, Brainstorm, January 9, 2008

Jennifer is an amazing combination of strategy and tactics. Her ability to see though problems to determine causes and develop solutions was extremely valuable to her colleagues and clients. Jennifer is an optimistic and caring person focused on doing great work. I highly recommend Jennifer for any role involving creativity, difficult challenges and tight deadlines.

Tim Searcy, CEO, American Teleservices Association, December 13, 2007

Jennifer is very bright, a good researcher and has a strong strategic perspective. She is articulate and an excellent presenter.
She is also a tireless worker.

Ed McNally, CEO, Star Marketing Services Group, December 12, 2007

Jennifer is a remarkable strategist and communicator. She provides an ability to assist in the analysis of problems and needs and then translate them into compelling communication, whether in proposal, PowerPoint, business case study or ROI analysis. Jennifer is fast, professional, thorough and really funny. I like her so much, I may hire her again for a project we are working on now, right after I finish writing this.

Tom Searcy, Owner, The Whale Hunters, December 13, 2007

Jennifer has the strongest written and oral communications skills that I have ever seen. She is a presentation genius and provides thoughtful solutions to difficult problems. She is a mentor and teacher whom I will always respect and turn to for advice.

Lauren Anthony, Sr. Account Executive, Rapp Collins, December 10, 2007

Jennifer is a consumate professional who has creative and inventive approaches to training and training curriculum.
I highly recommend Jennifer!

Carla Whitly, Human Resources, Rapp Collins, December 13, 2007

Jennifer applies her amazing intellect to every project and accomplishes more than any other colleague I have worked with. Her professionalism, creativity and energy are unmatched and she applies them equally well whether working independently or in a group.

Mike Snively, Director, Compliance Solutions, Kaplan Financial, December 13, 2007

Jennifer is exceptionally talented. She's a strong communicator and a creative and strategic thinker. She is a master at building complicated templates and runs massive excel spreadsheets with grace and ease. It's rare to be able to describe someone as "brilliant", but Jennifer actually is. I truly enjoyed working with Jennfer, she has a great sense of humor -even under the most extreme pressure. We often worked late on projects with short deadlines and she always went the extra mile, with a smile and sometimes would even throw in theme songs to old TV shows! An unorthodox way to keep the project moving ahead during the late night hours that actually does work! I would love to work with her again and highly recommend her to anyone.

Joellyn Conk, Partner at Montecito Medical December 13, 2007

Jennifer is without a doubt the most productive, creative, bright and energetic person I've had the pleasure to work with. A true "power user" of office software, she routinely did the work of two or three people.

John Torr, Regional Vice President at Executive Health Resources, December 4, 200

Participants praised the depth of the content, the breadth of the topics covered and the well-organized format in which the material was presented. Assembling this information from dozens of sources in a relatively short time period was no small achievement. In addition, the data management tools you designed made it possible for members of the Immersion Planning team in Dallas, New York, and Los Angeles to collaborate on this effort in a seamless manner. Thanks, Jennifer, for helping to make the Client Services Immersion Training such a success.

Gary VonKennel, Chairman & CEO Rapp Collins, April 11, 2005

About PBC

jlpalus — Tue, 19 Apr 2011 14:12:27 CDT

Jennifer Palus has managed both the qualitative and quantitative aspects of marketing programs for more than two decades. Her career spans a variety of industries, including retail, wholesale distribution, consumer goods, financial services, and consulting. Her specific areas of expertise include strategic planning, trend analysis, data management, business intelligence, and marketing communications.

Jennifer began her career in the buying offices of Target Stores in 1987. She was responsible for the inventory productivity across multiple product categories. In 1990, she developed and implemented the video and audio catalog of Ingram Merchandising Services, a start-up division of Ingram Distribution. While at Day Dream Publishing fro 1993 to 1996, she pioneered vendor management inventory processes in the seasonal calendar category for Wal-Mart, Target, Sam's Club, Office Depot, Waldenbooks and other national retailers.

Shifting away from retail, in 1996 she joined Pictorial, a financial services training and software provider, to establish and codify their marketing and advertising approach. Similarly, while at the consulting firm Whittman-Hart (later marchFIRST) she was responsible for all aspects of branch marketing.

Jennifer created and managed a consulting practice within RAPP from 2000 -2004. In 2004, she became a freelance marketing consulting and she has worked as team member (through RAPP and other agencies as well as directly with clients) on dozens of marketing consulting engagements, including projects for Aegis, American Greetings, Best Buy, Famous Footwear, Converge Direct, Didit, H-E-B, Harrah’s Entertainment, Harland Clarke, Hewlett-Packard, Hollywood Video, Humana, Hunt Big Sales, Mercedes Benz , The New York Knicks, Novartis, Sam’s Club, Select Comfort, SunTrust, Synergetics, Time Warner, Walmart, and White Cloud.

Jennifer holds a Bachelor of Science degree in Marketing from Indiana University's Kelly School of Business; she graduated with highest distinction in 1987.

PBC Blog

jlpalus — Thu, 12 Mar 2009 18:22:22 CDT

Process. Productivity. Passion.

jlpalus — Thu, 12 Mar 2009 17:49:00 CDT

Palus Business Consulting can design and enhance your business communication strategy.

Service Offering

Meeting Facilitation
Presentation Development
Project Management
Training Design and Facilitation
Website Assessment
White Paper Development

Service Offering

jlpalus — Sun, 29 Jun 2008 10:11:51 CDT

Meeting Facilitation	Establish meeting goals and agenda Develop support materials Facilitate meeting interactions Provide recap of key activities and decisions
Presentation Development	Isolate intended audience and presentation call-to-action Harvest available content from existing client presentations or materials Develop working copy for iterative discussions on flow and content Finalize presentation deliverable
Project Management	Partner with client to define milestones and key deliverables Develop timelines and workflow plans Coordinate team activities Provide on-going status reports and dashboard against goals Document final outcome with recommendations for future enhancements
Training Design and Facilitation	Determine training requirements Integrate with existing client training approach and materials Generate working copy for iterative review Finalize training in desired format Create train-the-trainer guides Conduct training with end-users or trainers
Website Assessment	Assess website against marketing* best practices: Message Consistency, Brand Promise, 1:1 Dialogue, Creative Development Define strengths and weakness Document areas for improvement * not a technical assessment
White Paper Development	Explore goals of paper and intended audience Review existing research and documentation Conduct secondary research on-line Confirm outline with internal subject matter expert Prepare draft of paper for internal review Integrate edits and suggestions Generate final version